Welcome to the fruition of a long gestating concept, a years long twinkle in my eye to put a hair over fifteen years of what could be generously described as a healthy obsession with everything box office. Specifically, film box office. More than other industries, there is a tremendous amount of freely available data on the performance of movies during a theatrical run, and that is absolutely why I love predicting and debating just how audiences will spend their dollar. The joy when I’m and the crushing resignation when I read the room wrong is all part of the fun. Here, my plan is to post my thoughts on all the big releases, weekend projections, analysis on how things really turned out… and, maybe, someday, whatever crazy things randomness is rattling around my brain. It was a massive rush to get this up in time for Avengers: Endgame, so it’s looking pretty basic in here at the moment.

I’m Zack. I’m a neither born nor raised Seattleite math major that likes to spend most of his time doing all the usual hobbies with a pretty deep emphasis on that “watching movies” part. And (if you must know!) there are few things I enjoy more than watching a horror movie in the twilight hours just before rest. Just sleep like a baby afterwards.

For anyone passing by that has only just started following the box office, or has wondered just where a prognosticating whiz like myself does his research, I’ll provide some starting points out. This will also act as kinda sorta acknowledgements, since without these sites, I would not even begin to think of starting a blog like this.

1. Box Office Mojo: The best there was. The best there is. Quite possibly the best there ever will be. Still used throughout Hollywood reporting, the somewhat quaint layout belies an easy to use and navigate treasure trove of data dating back almost forty years. The only quibble is that their individual weekend data for overseas territories can be spotty. If your favorites tab can only handle one more, add this.

2. The Numbers: Another great resource, this actually has some daily data that Box Office Mojo does not. Additionally, the site allows one to make custom graphic chart comparisons for all movies.

3. Box Office Guru: One of the OG box office analysts, Gitesh Pandya has been writing here since 1997 and his archive provides an insightful look at history. You can get an idea of how some of the most shocking performances played out, and how expectations looked at the time.